Developer Gearbox Software is moving away from the World War II setting of its acclaimed Brothers in Arms franchise with its current project, Borderlands, an upcoming sci-fi themed shooter for the Xbox 360, PlayStation 3, and PC. However, the project is still some time from being released, with Take-Two subsidiary 2K Games announcing that it will publish the title during the 2008 holiday season. Similar to the Brothers in Arms titles, Borderlands will feature first-person gameplay, alongside other elements such as player customization, real-time physics, and vehicular combat. Customization looks to play a significant role in the title, with a statement from 2K Games commenting that Borderlands will include “a groundbreaking content generation system allowing for near-endless variety in missions, environments, enemies, weapons, item drops and character customization.” In addition to a single player campaign, the game will also feature multiplayer modes, including four-player cooperative gameplay that will allow multiple players to “freely join or leave each other’s games at anytime” while playing online. "Borderlands represents an important evolutionary leap in game design and technology,” said 2K president Christoph Hartmann. “By utilizing revolutionary new technology to create thousands of unique, randomly generated missions, weapons and situations, Borderlands will raise the bar for next gen action games.”