Major publisher and developer Electronic Arts has announced that that Madden NFL 07
has sold more than five million copies across a total of ten different console and handheld platforms.
First released on August 22, the game set records
by selling an estimated 2 million copies in its first week at retail, a figure that placed the game's sales up 12 percent from sales of last year's release, which saw sales of 1.8 million units over the same general period.
Following today's news, EA has now proclaimed the multiplatform sports title, which is available for the Xbox 360, Xbox, PlayStation 2, PlayStation 3, Wii, GameCube, PC, Nintendo DS and PSP, to be “North America’s most popular game of 2006”, based on both internal sales data as well as industry sources.
Adding to the popularity of the long running franchise, EA will also host its fifth annual 2006 EA Sports Madden Challenge, a Madden NFL
tournament that will award a check for $100,000 to the best Madden NFL 07 on February 8 in Hawaii. Other events include the second annual Madden Nation competitive television series on ESPN, as well as the 12th Annual EA Sports Madden Bowl in Miami, Florida on February 1.
“Madden NFL 07
is the must-have game for players to realize the full power of the new systems like the Wii, PlayStation 3 and Xbox 360,” said EA Sports marketing vice president Todd Sitrin. “EA’s Tiburon Studio has once again set the bar for innovation and consumers have responded. This has been an amazing holiday season for Madden NFL 07