informa
1 min read
article

DFC, Niko Join On Emerging Market Research

Two major market research firms have jointly formed DFC-Niko Emerging Markets, and will begin offering research and consulting on rapidly-growing game markets like Brazil, Indonesia and eight more.
Two major market research firms are collaborating to create research reports on key emerging game industry markets: DFC Intelligence and Niko Partners will unite as DFC-Niko Emerging Markets, covering Brazil, Hong Kong, Indonesia, Malaysia, Mexico, the Philippines, Singapore, Taiwan, Thailand and Vietnam. While DFC Intelligence continues to exist as a standalone firm, the DFC-Niko Emerging Markets division will analyze and report on each of these markets -- which it says are among the world's fastest-growing -- charting data like size, audience info, modes of payment, piracy stats and more. DFC says that based on its experience covering South Korea since 2001, it expects to see a similar "explosive growth" in the emerging markets covered under the research partnership. For Niko's part, it's been covering China since 2003 -- at which point, it says, "a legitimate game market barely existed." Just as China has since become the world's largest PC market, DFC-Niko says the ten markets they chose to cover "have enough maturity to justify potential investment". Going forward, the two will jointly offer consulting services as well, aimed at firms interested in entering these markets, and will also expand their research and reporting on the emerging markets.

Latest Jobs

Studio Pixanoh LLC

Los Angeles, California
05.20.22
Combat Designer

Treyarch

Playa Vista, California or Vancouver, BC
05.20.22
AI Engineer

Question

Remote
05.20.22
Lead Level Designer (South Park)

Remedy Entertainment

Helsinki Metropolitan Area, Finland
05.23.22
Rigging Artist
More Jobs   

CONNECT WITH US

Register for a
Subscribe to
Follow us

Game Developer Account

Game Developer Newsletter

@gamedevdotcom

Register for a

Game Developer Account

Gain full access to resources (events, white paper, webinars, reports, etc)
Single sign-on to all Informa products

Register
Subscribe to

Game Developer Newsletter

Get daily Game Developer top stories every morning straight into your inbox

Subscribe
Follow us

@gamedevdotcom

Follow us @gamedevdotcom to stay up-to-date with the latest news & insider information about events & more