Soulier, who has over 15 years of experience in the entertainment and software industry, was previously the General Manager of Codemasters, France. Prior to coming on board with Codemasters, Soulier worked for Infogrames and Ecudis, a French software distributor.
"Our goal is to bring the North American branch of Codemasters to account for a minimum of 40% of Codemasters' global sales within the next two years," said Soulier.
Soulier said he's interested in working with U.S. developers, and said that the company's New York office will be staffing up immediately with 15 sales and marketing staff.