Representatives from newly resurrected online publisher Acclaim have revealed to
consumer website GameSpot that the company has recently registered its one millionth user of its free to play massively multiplayer online games.
Although the company uses the name and logo of the original console publisher it has chosen to focus entirely on online titles, primarily free-to-play South Korean games such as the popular
BOTS and
9Dragons. Using a similar model to that common in Korea, revenue is generated via in-game advertising and microtransactions – such as for additional robot parts and equipment in
BOTS.
The company is now lead by ex-Activision CEO Howard Marks, who acquired the Acclaim name in 2006, and who explained his reasons for the move and his aspirations for the company in a
recent Gamasutra interview.
Development veteran David Perry, who has been responsible for games ranging from
Earthworm Jim to
Enter the Matrix, is also closely associated with the company – overseeing the game
2Moons and
recently announcing his project,
Top Secret, which offers users the chance to contribute ideas to the game and even become director.
