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Proved: Small Mobile Developer Must Have A Publisher

There is a secret of why Mobile Developer must have a Publisher

I try to find a reason to partner with mobile game publisher to release a mobile game.

What I have found:

Good: They share some expertise; Get funding; Some marketing support; Connections with media

Bad: They get most of your revenue; You have your brand lost; Long process time; Limits by contract; Absolutely no any guarantees

In many cases, working with publisher you are making their business, not your own. There should be more valuable reason to work with mobile game publisher. And I found it - they have a fast access to capital in case of your success. Otherwise you success may never happened. Please have a look at picture attached, to better understand why it is important.

Full presentation is here: http://www.slideshare.net/ishmelev/mobile-game-business
Sorry, in Russian by now. English version is coming.


Please share your opinion

 

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