Toying With Facebook

Look away from the application bonanza, and one will find many people playing with the nuts & bolts of Facebook. This is just a note to contemplate emergent gameplay occuring in Facebook.

Hi there. This is my first blog post, and I'm aiming to write sound articles on a weekly basis and minor notes from time to time. Hope to stir some thoughts out there, and learn something as well. 

To start, has anybody seen something like this lately?

A set of cute images ready to be tagged in Facebook
Maybe you've noticed some of your friends discussing an image depicting a similar concept.

"Oh, that's so him/her..."

"Why did you tag me as that? :P"

"Wonder what insert name of common friend fits as?"

It took me a little while to connect the dots, but this is emergent gameplay in the making. A bunch of people in a virtual school yard inventing a game to pass the time.

Another example are all those chain-letter-notes where people answer a series of questions and tag all the people they would like to brag to, or connect with basically. Snailmail made this emerge way back when.


Let's move back to Facebook.

Many who do these tagging games are people who don't play that many games, but still enjoy being social. Maybe they would say, "I don't really play games" and "this is just a fun thing to do." I'm assuming as I don't have any statistics to back it up.

What implications does it have that people are inventing their own games on facebook? Research on it might lead to pointers on how to get people with a bias against games to try out this fun, social thing I made. (Which some would call a game)

Thoughts on this?

- Nils N. Haukås

Latest Jobs

Cryptic Studios

Senior Producer

Night School Studio

Los Angeles, CA, USA
Level Designer / Scripter, Games Studio

Fast Travel Games

Hybrid (Stockholm, Sweden)
Social Media / Community Manager
More Jobs   


Explore the
Subscribe to
Follow us

Game Developer Job Board

Game Developer Newsletter


Explore the

Game Developer Job Board

Browse open positions across the game industry or recruit new talent for your studio

Subscribe to

Game Developer Newsletter

Get daily Game Developer top stories every morning straight into your inbox

Follow us


Follow us @gamedevdotcom to stay up-to-date with the latest news & insider information about events & more