Google, Microsoft lead GDC Europe's smart lineup of sponsored sessions

Passes for GDC Europe 2016 are still available, and as the show draws nigh organizers highlight some great sponsored sessions from Microsoft, Google and more.

GDC Europe 2016 is coming up fast, and as the August conference draws nigh we'd like to quickly highlight some notable sponsored sessions that you'll want to check out.

Today we're highlighting a pair of informative sponsored sessions from game industry heavyweights Microsoft and Google that developers who work on mobile, console and/or PC games may find helpful.

What does the future hold for game developers who want to release games on Windows, Xbox, or both? That's exactly what Microsoft's Alex Teodorescu-Badia intends to make clear in his sponsored session "Envisioning the Future of Game Development on Windows & Xbox." 

Check it out and you'll get an early look at Microsoft's roadmap and plans to build a platform for indie game developers on Windows devices, including OS-level updates coming this year in Windows. Teodorescu-Badia will also dive deep into platform-agnostic development approaches, partner tools and engines, and how to maximize your game's revenue.

Plus, Google Play Games' Tobia Knoke will deliver a sponsored talk at GDC Europe about how developers can effectively launch their games on Google Play -- and optimize them for maximum performance. In "Google Play: Launch Smarter and Optimize Wisely," Knoke will share data and advice intended to help you to succeed in building a successful business with your game on Play. Attend the talk to learn how to launch your game more effectively, optimize the user experience with player segmentation and unlock new markets.

These are just two of the many great sponsored sessions that will take place at GDC Europe later this month. More details on this and all other announced talks are now available in the online GDC Europe 2016 Session Scheduler, where you can begin to build your conference week and later export it to the up-to-the-minute GDC Mobile App!

GDC Europe 2016 will also continue to offer business and matchmaking opportunities to all attendees with a developer-focused Expo Floor area and networking events throughout the show. For more information, please visit the GDC Europe website.

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