Video: Telltale's long episodic road to The Walking Dead

In this free GDC Vault video, The Walking Dead creator Telltale Games explains how digital distribution helped the company go from independent developer to publisher.
Courtesy of the GDC Vault is another free session video from GDC 2012. In this lecture, Telltale Games CEO and co-founder Dan Connors explains how his company went from a small start-up of LucasArts veterans who still believed in adventure games to the digital publishing powerhouse that published last year's hit The Walking Dead, detailing how and why the episodic model can still work for games. Session Name: Empowered by Digital Distribution: From Innovative Developer to Independent Publisher Speaker(s): Dan Connors Company Name(s): Telltale Games Track / Format: Business and Marketing and Management Overview: The digital distribution success that Telltale Games has experienced in the last few years has fueled their evolution from indie developer with a vision to the gaming industry's only large scale, independent multi-platform digital first publisher. Telltale Games CEO and co-founder Dan Connors will share how the episodic, digital content vision the company was founded on in 2004 has evolved, explain how the most of the games industry has moved to episodic content distributed digitally over the past few years, discuss Telltale's perspective on current industry digital publishing trends and take the audience through the concept of Self Segregating Audiences and the success factors he believes are critical to any successful digital publishing business focused on interactive entertainment seeking high Revenue Per User (RPU) transactions.

About the GDC Vault

In addition to this presentation, the GDC Vault offers numerous other free videos, audio recordings, and slides from many of the recent GDC events, and the service offers even more members-only content for GDC Vault subscribers. Those who purchased All Access passes to events like GDC, GDC Europe, and GDC China already have full access to GDC Vault, and interested parties can apply for the individual subscriptions via a GDC Vault inquiry form. Group subscriptions are also available: game-related schools and development studios who sign up for GDC Vault Studio Subscriptions can receive access for their entire office or company. More information on this option is available via an online demonstration, and interested parties can find out more here. In addition, current subscribers with access issues can contact GDC Vault admins. Be sure to keep an eye on GDC Vault for even more new content, as GDC organizers will also archive videos, audio, and slides from other events like GDC China and GDC 2013. To stay abreast of all the latest updates to GDC Vault, be sure to check out the news feed on the official GDC website, or subscribe to updates via Twitter, Facebook, or RSS.

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