"Make sure that anytime the user pulls out their phone, interaction is available, but never force them to [look away from the TV]."- In this free GDC Vault video from the 2013 App Developers Conference, Viggle VP of product Kyle Brink shares design lessons learned from the building, launching, and operating of his company's self-named, second-screen TV companion app -- which rewards people for playing along while watching TV and movies -- in the talk, "Multi-screen, Multi-platform App Design: Train Wreck or Voltron?"
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Video: Second screen app design lessons learned from Viggle
Crafting an on-demand, instead of a demanding, app is key to keeping users of second-screen companion apps happy, says Viggle VP of product Kyle Brink in this free App Developers Conference video.