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Video: How to get your game covered by YouTubers

Gamasutra's own Mike Rose shares what he's learned about the YouTuber business -- and how devs can take advantage of it -- during his GDC Europe 2014 Independent Games Summit talk.
At GDC Europe 2013, Gamasutra's own Mike Rose provided the results of a video game critic survey which showed the best ways to get journalists to notice you and your game. Since then, the balance of power has shifted to favor YouTubers and their legions of followers -- if your game is covered by a big YouTuber, expect big results. With this in mind, Rose has once again put together survey results that get to the heart of the matter, this time asking YouTubers what they're looking for when it comes to correspondence, assets and more. He shared the fruits of his labor with developers in a talk given during the GDC Europe 2014 Independent Games Summit. It's a talk worth watching, so we've taken the liberty of embedding the free video of "How to Get Your Game Covered by YouTubers" above. You can also watch it here on the GDC Vault.

About the GDC Vault

In addition to this presentation, the GDC Vault offers numerous other free videos, audio recordings, and slides from many of the recent Game Developers Conference events, and the service offers even more members-only content for GDC Vault subscribers. Those who purchased All Access passes to recent events like GDC, GDC Europe, and GDC Next already have full access to GDC Vault, and interested parties can apply for the individual subscription via a GDC Vault subscription page. Group subscriptions are also available: game-related schools and development studios who sign up for GDC Vault Studio Subscriptions can receive access for their entire office or company by contacting staff via the GDC Vault group subscription page. Finally, current subscribers with access issues can contact GDC Vault technical support. Gamasutra and GDC are sibling organizations under parent UBM Tech

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