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Video: Harmonizing the creative and business goals of Dead by Daylight

In a GDC 2020 virtual talk Behaviour Interactive's Isabelle Mocquard and Dave Richard explain how to turn the tension that can exist between creative and biz devs into a win-win monetization strategy.

In this GDC 2020 virtual talk Behaviour Interactive's Isabelle Mocquard and Dave Richard explain how to turn the tension that can exist between creative and business developers at your studio into a win-win monetization strategy.

Citing examples from the development of Behaviour's multiplayer horror game Dead by Daylight, the pair walked through the various minefields you'll need to navigate when balancing game design and monetization of games as a service (GaaS), as well as how to keep players happy while sustainably growing your games.

It was a deeply relevant talk that addressed a lot of the concerns modern game makers face, so if you didn't have a chance to catch it live make time to tune into Mocquard and Richard's talk for free on the official GDC YouTube channel!

About the GDC Vault

In addition to this presentation, the GDC Vault and its accompanying YouTube channel offers numerous other free videos, audio recordings, and slides from many of the recent Game Developers Conference events, and the service offers even more members-only content for GDC Vault subscribers.

Those who purchased All Access passes to recent events like GDC or VRDC already have full access to GDC Vault, and interested parties can apply for the individual subscription via a GDC Vault subscription page. Group subscriptions are also available: game-related schools and development studios who sign up for GDC Vault Studio Subscriptions can receive access for their entire office or company by contacting staff via the GDC Vault group subscription page

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