My name is Michal, and I've been doing video games marketing for over 5 years. Lately, I decided to share some of my knowledge in videos, and this is my first one. In it, I talk about "hooks" - those little x-factors that help you stand out from the crowd. I talk about what they are, why they are important, and how to implement them in your production.
I hope the video will be of some use and I hope you'll enjoy it.
And if you have any questions, comments, or feedback - let me know!