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Take a look at the making (and marketing) of Dawn of Man

Learn more about how Dawn of Man was built and marketed from one of the lead developers at Madrugo Works.

Dawn of Man, the Stone Age simulator from developer Madrugo Works, burst onto Steam a few weeks ago and is still floating near the top of the Steam charts. After a few weeks managing the game's launch Madrugo Works' Martino Figueroa was kind enough to drop by the GDC Twitch channel for a chat about the design and development of Dawn of Man. 

If you're curious how a three-person studio based out of Spain (with a team of international contractors) could scrape together a simulation game that catches players' attention, you can now watch the full Q&A with Figueroa in the video above. If you're a small developer hoping to make a unique game that succeeds on Steam, the back half of the chat includes a discussion about the low-energy YouTube marketing campaign Madrugo Works used to generate Steam Wishlists. 

And for more curated GDC talks and developer interviews, be sure to follow the GDC Twitch channel. 

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