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Movie Game Tie-In Helps Future Games Of London To 25M User Base

Mobile developer Future Games of London revealed today that it userbase has increased by 25 percent in the last eight weeks, up from 20 million to 25 million users, due in part to the launch of Hungry Shark Night.
Mobile developer Future Games of London revealed today that it userbase has increased by 25 percent in the last eight weeks, up from 20 million to 25 million users. The company said the surge of users was down to the freemium launch last month of Hungry Shark Night, an iPhone app released to coinside with the launch of Relativity Media's 'Shark Night 3D' movie. The company noted that over its entire Hungry Shark series, it has now seen over 24 million downloads in total since April 2010. Ian Harper, managing director of FGOL, explained, "The continuing growth of our network and success of In-App Purchasing is further proof that the freemium model is working well for us and for our users." Harper noted that Grabatron, the company's latest paid iOS title, will most likely be FGoL's last non-freemium title. "After that we expect all of our games to be freemium." Back in July, the company launched a new distribution service for mobile gaming, with 8linQ's Say What?! music title the first game to be made available via the service.

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