informa
2 MIN READ
News

Miyamoto says stripped back mobile titles can revitalize console counterparts

"The longer you continue to make a series, the more complex the gameplay becomes, and the harder it becomes for new players to be able to get into the series."

Nintendo's mustached mascot, Mario, has come a long way since he made his barrel-dodging debut in Donkey Kong -- he was simply known as Jumpman back then. Now, 35 years on, he's preparing to make his first appearance on mobile screens in Super Mario Jump

The one-touch platformer is being pitched as a full-fledged Mario game by Nintendo, despite its simplistic touch screen controls.

There's method behind Nintendo's supposed madness, though. And in a recent interview with The VergeSuper Mario creator Shigeru Miyamoto revealed the company hopes that watered down control scheme will provide newcomers -- those who might be to young to master the complexity of a 3D platformer -- with a viable point of entry. 

"Nintendo has been making Mario games for a long time, and the longer you continue to make a series, the more complex the gameplay becomes, and the harder it becomes for new players to be able to get into the series," said Miyamoto. 

"We felt that by having this simple tap interaction to make Mario jump, we’d be able to make a game that the broadest audience of people could play."

Citing the success of Pokemon Go, and the subsequent impact it had on the record-breaking sales of Pokemon Sun and Moon, Miyamoto explained Nintendo sees its mobile offerings as metaphorical gateway drugs: a way of introducing new people to its biggest franchises and herding them towards their console counterparts. 

Of course, they also give the Japanese giant the chance to remind some of its oldest customers why they fell in love with those games in the first place. 

"We have Super Mario Run releasing now, and it’s already decided that we’ll be making a Mario game for our next system," continued Miyamoto.

"Similarly with Animal Crossing, the hope is that when we release the Animal Crossing mobile game, we’ll have more people who become familiar with the Animal Crossing world and characters, so that when we next release an Animal Crossing game we’ll have a much larger audience who will be interested."

To hear Miyamoto talk more about Nintendo's mobile ambitions, head on over to The Verge.

Latest Jobs

Manticore Games

San Mateo, California
8.23.22
Senior Software Engineer - Mobile

Sony PlayStation

San Diego, California
6.23.22
Sr. Online Programmer

The Walt Disney Company

Glendale, California
8.1.22
Associate Marketing Manager - Walt Disney Games

Insomniac Games

Burbank, California
8.26.22
Accessibility Design Researcher
More Jobs   

CONNECT WITH US

Explore the
Subscribe to
Follow us

Game Developer Job Board

Game Developer Newsletter

@gamedevdotcom

Explore the

Game Developer Job Board

Browse open positions across the game industry or recruit new talent for your studio

Browse
Subscribe to

Game Developer Newsletter

Get daily Game Developer top stories every morning straight into your inbox

Subscribe
Follow us

@gamedevdotcom

Follow us @gamedevdotcom to stay up-to-date with the latest news & insider information about events & more