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Free-to-play studio Kabam has secured a massive investment from Chinese internet giant Alibaba -- $120 million, which gives Alibaba rights to publish its games in China on its mobile platforms.

Christian Nutt, Contributor

July 31, 2014

2 Min Read

Free-to-play core game studio Kabam has secured a massive investment from Chinese internet giant Alibaba -- $120 million, which gives Alibaba a seat on the company's board and rights to publish its games in China on its mobile platforms. Kabam, originally founded in 2006, is based in San Francisco and develops games for the web and mobile. It first found success on Facebook with Kingdoms of Camelot -- which it moved to mobile in 2012, marking the start of a big uptick in the company's fortunes. It started to concentrate on the Chinese market in 2012, and doubled its revenues in 2013. "This strategic collaboration with Alibaba provides Kabam the resources, infrastructure and distribution to help bring our current and future durable franchise games to China and elsewhere in Asia and make an immediate impact," said Kabam CEO Kevin Chou in a statement. According to the company, its games The Hobbit: Kingdoms of Middle-earth and Kingdoms of Camelot: Battle for the North have each generated more than $100 million in revenue. It has lately focused on licensed mobile games based on properties like The Fast and the Furious and The Hunger Games. Alibaba is an e-commerce giant in China, operating sites that function much like eBay and PayPal do in the West; it has also created its own chat app, Laiwang, which is also a game distribution platform -- much like Chinese competitor Tencent's WeChat or other Asian chat apps such as Korea's KakaoTalk or Japan's Line. Alibaba is expected to have an initial public offering in September which could raise more than $20 billion for the company. While terms of the investment were not disclosed, Kabam says that the game company is now valued at more than $1 billion.

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