informa
1 min read
article

IronSource acquires ad insight platform Soomla

IronSource has acquired the advertising quality measurement platform Soomla, aiming to bolster its own game dev-focused advertising tools through the purchase of the like-minded company. 

IronSource has acquired the advertising quality measurement platform Soomla, aiming to bolster its own game dev-focused advertising tools through the purchase of the like-minded company. 

No terms were shared alongside the acquisition announcement, but a press release notes that the move will see both Soomla's CEO and its current team join IronSource. 

It'll also roll Soomla tools into IronSource's own platform and expand the ways its users can manage in-app advertising by granting them access to the additional insights and data on ad performance and user engagement.

“Soomla is the ideal fit to continue delivering on IronSource’s commitment to create the best business infrastructure for developers,” reads a statement from IronSource co-founder Omer Kaplan.

Latest Jobs

Studio Pixanoh LLC

Los Angeles, California
05.20.22
Combat Designer

Treyarch

Playa Vista, California or Vancouver, BC
05.20.22
AI Engineer

Question

Remote
05.20.22
Lead Level Designer (South Park)

Remedy Entertainment

Helsinki Metropolitan Area, Finland
05.23.22
Rigging Artist
More Jobs   

CONNECT WITH US

Register for a
Subscribe to
Follow us

Game Developer Account

Game Developer Newsletter

@gamedevdotcom

Register for a

Game Developer Account

Gain full access to resources (events, white paper, webinars, reports, etc)
Single sign-on to all Informa products

Register
Subscribe to

Game Developer Newsletter

Get daily Game Developer top stories every morning straight into your inbox

Subscribe
Follow us

@gamedevdotcom

Follow us @gamedevdotcom to stay up-to-date with the latest news & insider information about events & more