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Mobile and social game publisher Gameloft has opened a new trade office in Nigeria, allowing the company to expand its reach in an emerging market that already includes 367 million users.

Chris Kerr, News Editor

January 22, 2016

1 Min Read

Newsbrief: Mobile and social game publisher Gameloft has opened a new trade office in Nigeria, allowing the company to expand its reach in an emerging market that already includes 367 million users. 

Gameloft, a major player on mobile thanks to franchises such as Asphalt and Modern Combat, has had a presence in Johannesburg since 2012, and has seen its revenue in that area increase by 536 percent over the last four years.

The publisher is already working with a number of African mobile operators such as MTN, Orange, and Vodafone to gain a foothold across the continent.

Vincent Brezillon, Gameloft's sales director Africa, hopes the new office will help the company establish better working relationships with its "current and future local partners."

About the Author(s)

Chris Kerr

News Editor, GameDeveloper.com

Game Developer news editor Chris Kerr is an award-winning journalist and reporter with over a decade of experience in the game industry. His byline has appeared in notable print and digital publications including Edge, Stuff, Wireframe, International Business Times, and PocketGamer.biz. Throughout his career, Chris has covered major industry events including GDC, PAX Australia, Gamescom, Paris Games Week, and Develop Brighton. He has featured on the judging panel at The Develop Star Awards on multiple occasions and appeared on BBC Radio 5 Live to discuss breaking news.

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