informa
/
1 MIN READ
News

Skylanders has now made $500M in U.S. sales

Activision's Skylanders franchise has shown over the last year that kids' games can become real cashcows if done right -- and latest figures for the series make for remarkable reading.
Activision's Skylanders franchise has shown over the last year that kids' games can become real cash cows if done right -- and latest figures for the series make for remarkable reading. Across the entire Skylanders franchise, including the initial Spyro's Adventure and the sequel Skylanders Giants, the franchise has now made more than $500 million in U.S. retail sales (Giants accounted for $195 million of this). Activision says that the franchise has reached this milestone faster than any other kids' video game property before it. This total also includes sales of the Skylanders physical figures and accessories. The series is so popular, that the figures alone outsold other big-name toy lines like Beyblade, WWE and Star Wars in the run up to Christmas 2012.

Latest Jobs

Treyarch

Vancouver, BC, Canada
5.8.23
Producer

Bladework games

Remote (United States)
5.18.23
Senior Gameplay Engineer

University of Canterbury

Christchurch, Canterbury, New Zealand
5.17.23
Academic in Game Arts and Animation

Fred Rogers Productions

Hybrid (424 South 27th Street, Pittsburgh, PA, USA
5.19.23
Producer - Games & Websites
More Jobs   

CONNECT WITH US

Explore the
Advertise with
Follow us

Game Developer Job Board

Game Developer

@gamedevdotcom

Explore the

Game Developer Job Board

Browse open positions across the game industry or recruit new talent for your studio

Browse
Advertise with

Game Developer

Engage game professionals and drive sales using an array of Game Developer media solutions to meet your objectives.

Learn More
Follow us

@gamedevdotcom

Follow us @gamedevdotcom to stay up-to-date with the latest news & insider information about events & more